Zerviz, a Chilean-origin startup with clients spread across 16 countries, has initiated operations in San Francisco, United States, to cater to the North American market, focusing on its “customer experience“.
Currently, Zerviz closely collaborates with Amazon Web Services on solutions and services, providing them with a comprehensive view of Customer Experience (CX).
Its presence extends across 16 countries, including Mexico, Peru, Colombia, Argentina, Ecuador, and the United States, with more than 100 collaborators.
This significant step towards San Francisco, United States, represents a considerable challenge, given its recognition as one of the global technological epicenters.
“Our goal was to enter the North American market, where we already had clients but no operations, and what we see is that the companies there have the same requirements as the Latin American ones,” stated Mario Bustos, CEO of the company.
However, at Zerviz, they have confidence in their deep knowledge of the industrial market of CX.
Only six years have passed since Mario Bustos and Julio Farias left their positions in large international corporations to venture into consumer experience.
Currently, these entrepreneurs are establishing operations in San Francisco, California, in collaboration with Zendesk.
When they began, the “customer experience” notion wasn’t as clearly defined in the market.
They saw a business opportunity in implementing software that allowed customer interaction through various channels.
It took a little while for them to realize that the challenges in service and customer care they identified in Chile were similar to those in other countries, prompting them to reach out to regional companies.
In the United States, just like in Latin America, their goal is to lead the sector. Their focus on understanding difficulties and needs sets them apart from other companies before determining which technology to use.
